We understand the value of earned media coverage. With a keen understanding of SEC disclosure requirements, our media experts consistently deliver positive press coverage for publicly traded clients.
However, immense competition for news, fewer reporters and an everchanging news cycle continue to create obstacles for obtaining coverage in today’s top-tier business and financial outlets.
PondelWilkinson’s approach starts with a comprehensive reporter analysis. We develop and implement news media strategies that are designed to resonate with journalists and their respective outlets to enhance pickup.
Our goal is to achieve high-profile coverage, while also handling sensitive news. Media training and preparation are among our many skills.