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In our ongoing “back-to-basics” blog series defining PR and IR, this article helps explain how to best measure investor relations efforts. In a previous post, we explored the fundamentals of investor relations, highlighting its role in helping publicly traded companies communicate with Wall Street, shareholders and the broader financial community....

In our ongoing “back-to-basics” blog series defining PR and IR, this article helps explain how to best measure your public relations efforts. In a previous post, we explored how public relations can help businesses, brands and organizations shape their reputations and build relationships across a diverse range of audiences, from customers...

Tips for Building Relationships and Enhancing Valuations Especially with so many non-deal roadshows being virtual these days, offering little opportunity for investors to shake hands, look management in their eyes and see their body language, in-person investor days have taken on a new importance. If you have conducted, helped plan,...




In our ongoing “back-to-basics” blog series defining public relations and investor relations, this post dives into the essential functions of PR agencies and the value they bring to clients. At its core, a public relations firm helps businesses, brands and organizations shape their reputations and build relationships with diverse audiences—including...

With so many voices billowing false narratives and confusion these days, it is sometimes challenging to discern fact from fiction. But amidst all the dubious rhetoric, it’s good to know that sanity still prevails in the world of public companies. Corporate America is standing out as a beacon of clarity...

As part of our ongoing “back-to-basics” series on public relations and investor relations (IR), this blog outlines what an IR firm does and how choosing the right one can make a difference. Investor relations firms primarily assist publicly traded companies in effectively communicating their financial performance and strategic goals to...

As someone who came to this country with my family in the early 1980s, I’ve personally witnessed and experienced the opportunities that America offers. For most immigrant families, the United States was, and still is, considered the land of freedom and opportunity. A representation of hope and dreams to pursue...

As part of our “back-to-basics” blog series on the foundational tenants of our business, we are dedicating this post to public relations. Many people have heard of public relations, but not everyone truly understands what it involves. A common perception is that public relations is simply about interacting with the...

As part of our “back-to-basics” blog series on the basic tenants of our business, we’re going to dedicate this post to investor relations. It is important to note that the number of investor relations firms, even in major financial markets, such as New York, Los Angeles, Chicago and San Francisco,...


The post below was written completely by AI (without any edits from yours truly). I prompted ChatGPT to write a blog about how AI can be used by investor relations professionals for competitive analysis, investor targeting, website content creation and more. I also asked it to discuss whether AI is...

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In investor relations and corporate communications, consistency equals credibility. The story a company tells—about its

Missouri – the “Show Me State” – got us thinking. In investor relations, especially in


Telling an investment story is rarely simple. These days it is more complicated and tougher

If you didn’t know it, the “Wilkinson” in our company’s name is for Cecilia Wilkinson,

